Privacy Policy

Privacy Policy

Last Updated:June 12, 2024

Yiwu Yecheng Trading Co., Ltd. (“Yecheng,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you provide when using our website, https://sdunb.com/ (the “Website”).

This Privacy Policy explains how we collect, use, store, disclose, and protect your personal information when you visit our Website, create an account, place an order, contact us, or otherwise interact with our services.

By using our Website, you acknowledge the practices described in this Privacy Policy.


1. Company Information

Company Name:
Yiwu Yecheng Trading Co., Ltd.

Chinese Name:
义乌市晔珵贸易有限公司

Unified Social Credit Code:
91330782MAKLUYEK1D

Business Address:
Room 204, Unit 2, Building 3, Houcheng Second District, Jiangdong Street, Yiwu City, Jinhua City, Zhejiang Province, China

Website:
https://sdunb.com/

Email:
15397557629@163.com


2. Information We Collect

Depending on how you interact with our Website, we may collect different types of information.

2.1 Information You Provide Directly

When you create an account, place an order, contact us, subscribe to communications, or otherwise interact with our Website, you may provide information such as:

  • Full name
  • Billing address
  • Shipping address
  • Email address
  • Telephone number
  • Account login information
  • Order and transaction information
  • Product preferences
  • Customer service communications
  • Information you voluntarily provide through forms or messages

We only request information that is reasonably necessary for the relevant purpose.

2.2 Payment Information

When you make a purchase, your payment may be processed through third-party payment providers.

Depending on the payment method used, payment providers may collect and process information such as:

  • Payment card details
  • Billing information
  • Transaction details
  • Payment authentication information
  • Fraud prevention information

We generally do not directly store complete payment card numbers or security codes on our own servers.

Payment information may be processed directly by the applicable payment service provider according to its own privacy policy and security practices.

2.3 Automatically Collected Information

When you visit our Website, certain technical information may be automatically collected, including:

  • IP address
  • Browser type and version
  • Device type
  • Operating system
  • Language preferences
  • Referring website
  • Pages viewed
  • Date and time of visits
  • Website interactions
  • Approximate geographic location derived from IP address
  • Cookies and similar technologies

This information helps us operate, maintain, secure, and improve our Website.


3. Cookies and Similar Technologies

Our Website may use cookies, pixels, web beacons, local storage, and similar technologies.

Cookies are small text files stored on your device that help websites remember information about your visit.

We may use cookies for purposes including:

Essential Cookies

These cookies are necessary for core Website functions, including:

  • Shopping cart functionality
  • Checkout
  • Account login
  • Security
  • Session management
  • Fraud prevention

These cookies may be necessary for the Website to function properly.

Functional Cookies

These cookies may remember preferences such as:

  • Language
  • Region
  • Currency
  • Display preferences
  • Previously selected options

Analytics Cookies

We may use analytics technologies to understand how visitors use our Website, including information about:

  • Website traffic
  • Popular pages
  • Visitor interactions
  • Device and browser information
  • General usage patterns

Marketing Cookies

Where permitted by applicable law, we may use advertising or marketing technologies to help us understand advertising performance, measure campaigns, or show more relevant advertisements.

You may be able to control or disable certain cookies through your browser settings or available cookie-management tools.

Disabling certain cookies may affect Website functionality.


4. How We Use Your Information

We may use personal information for legitimate business purposes, including:

  • Processing and fulfilling orders
  • Processing payments
  • Delivering products
  • Providing customer support
  • Managing customer accounts
  • Communicating about orders
  • Responding to inquiries
  • Providing important service notifications
  • Preventing fraud and unauthorized transactions
  • Maintaining Website security
  • Improving Website performance
  • Understanding customer preferences
  • Analyzing Website usage
  • Personalizing Website content where appropriate
  • Sending marketing communications where permitted
  • Managing promotions and offers
  • Complying with applicable legal requirements
  • Enforcing our terms and policies
  • Protecting our rights, property, and users

We do not use personal information for purposes that are incompatible with the purposes described in this Privacy Policy unless permitted or required by applicable law.


5. Legal Bases for Processing

Where applicable data protection laws require a legal basis for processing personal information, we may rely on one or more of the following legal bases:

Contractual Necessity

We may process information when it is necessary to fulfill a contract with you, such as processing and delivering an order.

Legal Obligations

We may process information when necessary to comply with legal, tax, accounting, regulatory, or other legal requirements.

Legitimate Interests

We may process information where necessary for legitimate business interests, such as:

  • Website security
  • Fraud prevention
  • Business administration
  • Improving our services
  • Customer support
  • Service optimization

Where we rely on legitimate interests, we consider your rights and interests before processing your information.

Consent

Where required, we may request your consent before processing certain information, such as certain marketing communications or non-essential cookies.

You may withdraw consent where applicable.


6. Order and Transaction Information

When you place an order through our Website, we may collect information necessary to process and fulfill the transaction.

This may include:

  • Customer name
  • Contact information
  • Billing information
  • Shipping information
  • Products purchased
  • Order value
  • Transaction date
  • Payment status
  • Delivery information

We may use this information to:

  • Process your purchase
  • Confirm your order
  • Arrange fulfillment
  • Provide tracking information
  • Handle returns or refunds
  • Provide customer service
  • Maintain transaction records

7. Sharing Personal Information

We do not sell your personal information for money.

However, we may share necessary information with trusted third parties when reasonably necessary to operate our business and provide our services.

These parties may include:

Payment Providers

Payment processors may process payment and transaction information to complete purchases and help prevent fraud.

Shipping and Logistics Providers

We may provide shipping information such as your name, address, telephone number, and order details to carriers, logistics companies, fulfillment providers, or customs-related service providers.

Technology and Hosting Providers

We may use third-party providers for:

  • Website hosting
  • Cloud services
  • Website security
  • Data storage
  • Technical maintenance
  • Performance monitoring

Analytics Providers

We may use analytics services to understand Website usage and improve our services.

Marketing and Advertising Providers

Where permitted by law, we may use third-party marketing or advertising services to measure campaigns or provide relevant advertising.

Professional Advisors

We may disclose information to professional advisors such as lawyers, accountants, auditors, insurers, or other service providers when reasonably necessary.

Legal and Regulatory Authorities

We may disclose information when required by law, legal process, court order, governmental request, or where necessary to protect our rights, users, property, or the security of our Website.


8. International Data Transfers

Because we operate an international e-commerce business, your personal information may be processed or transferred across different countries.

For example, information associated with an international order may be shared with payment providers, shipping companies, logistics providers, technology providers, or other service providers located in countries different from your country of residence.

Where applicable law requires safeguards for international transfers, we will take reasonable measures to ensure that appropriate safeguards are used.

By using our Website and providing information to us, you acknowledge that your information may be processed internationally as described in this Privacy Policy.


9. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

The retention period may depend on:

  • The purpose for which the information was collected
  • Whether you maintain an account
  • The nature of the business relationship
  • Legal and accounting requirements
  • Dispute resolution requirements
  • Fraud prevention and security requirements

When personal information is no longer reasonably required, we may delete, anonymize, or securely dispose of it, subject to applicable legal obligations.


10. Data Security

We take reasonable technical and organizational measures designed to protect personal information against:

  • Unauthorized access
  • Unauthorized disclosure
  • Loss
  • Misuse
  • Alteration
  • Destruction

However, no method of transmission or electronic storage can be guaranteed to be completely secure.

Therefore, while we work to protect your information, we cannot guarantee absolute security.


11. Your Privacy Rights

Depending on your location and applicable law, you may have certain rights regarding your personal information.

These rights may include:

  • The right to access your personal information
  • The right to request correction of inaccurate information
  • The right to request deletion of certain information
  • The right to request restriction of processing
  • The right to object to certain processing
  • The right to receive certain information in a portable format
  • The right to withdraw consent where processing is based on consent
  • The right to opt out of certain marketing communications
  • The right to lodge a complaint with a relevant data protection authority

These rights are subject to applicable legal limitations and exceptions.


12. Marketing Communications

If you choose to receive promotional communications from us, we may send information about:

  • New products
  • Collectibles
  • Special offers
  • Promotions
  • Product updates
  • Other marketing information

You may unsubscribe from marketing emails by using the unsubscribe link included in the relevant email or by contacting us directly.

Please note that even if you opt out of promotional communications, we may still send non-promotional messages that are necessary to fulfill an order or provide an important service notification.


13. Children’s Privacy

Our Website is not intended to knowingly collect personal information from children without appropriate authorization.

We do not knowingly request or collect personal information from children under the age required by applicable law for independent consent.

If you believe that a child has provided personal information to us without appropriate authorization, please contact us.

If we become aware that we have collected such information, we will take reasonable steps to delete it where required by applicable law.


14. Third-Party Websites and Services

Our Website may contain links to third-party websites, services, social media platforms, payment providers, or other external resources.

We are not responsible for the privacy practices, content, security, or policies of third-party websites.

We encourage you to review the privacy policies of third-party services before providing personal information to them.


15. Fraud Prevention and Security

We may use personal information and technical information to detect, investigate, and prevent:

  • Fraudulent transactions
  • Unauthorized account activity
  • Payment abuse
  • Website attacks
  • Spam
  • Other unlawful or abusive activity

Information may be shared with payment processors, security providers, service providers, or relevant authorities when reasonably necessary to protect our business and customers.


16. Do Not Track Signals

Some web browsers provide a “Do Not Track” feature.

Because there is currently no universally accepted standard for responding to all browser-based Do Not Track signals, our Website may not respond to such signals in every circumstance.

Where applicable law requires us to recognize certain browser-based privacy signals, we will handle them as required by law.


17. California Privacy Rights

If you are a California resident, you may have additional rights under applicable California privacy laws, including the California Consumer Privacy Act (CCPA), as amended.

Depending on the circumstances, these rights may include:

  • The right to know about certain personal information collected about you
  • The right to request deletion of certain personal information
  • The right to request correction of inaccurate personal information
  • The right to opt out of certain forms of sharing or processing
  • The right not to receive discriminatory treatment for exercising applicable privacy rights

We do not sell personal information for monetary consideration.

If you wish to exercise a California privacy right, please contact us using the information provided below.

We may need to verify your identity before processing certain requests.


18. European Economic Area and United Kingdom Privacy Rights

If you are located in the European Economic Area (EEA) or the United Kingdom, applicable data protection laws may provide you with additional rights.

These may include:

  • Access to your personal information
  • Correction of inaccurate information
  • Erasure of certain information
  • Restriction of processing
  • Objection to processing
  • Data portability
  • Withdrawal of consent
  • The right to complain to a supervisory authority

Where applicable, you may contact the relevant data protection authority in your country or region if you believe your privacy rights have been violated.


19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

  • Changes to our business
  • Changes to our Website
  • Changes to technology
  • Changes to legal or regulatory requirements
  • Changes to our privacy practices

When we update this Privacy Policy, we will revise the “Last Updated” date at the top of this page.

We encourage you to review this page periodically.


20. Contact Us

If you have questions about this Privacy Policy, want to exercise applicable privacy rights, or have concerns about how your personal information is handled, please contact us.

Yiwu Yecheng Trading Co., Ltd.
义乌市晔珵贸易有限公司

Unified Social Credit Code:
91330782MAKLUYEK1D

Address:
Room 204, Unit 2, Building 3, Houcheng Second District, Jiangdong Street, Yiwu City, Jinhua City, Zhejiang Province, China

Email:
15397557629@163.com

Website:
https://sdunb.com/

We will review privacy-related inquiries and respond within a reasonable period as required by applicable law.


21. Acceptance

By accessing or using https://sdunb.com/, you acknowledge that you have read and understood this Privacy Policy.

If you do not agree with this Privacy Policy, please discontinue use of the Website.

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